Hasbro Reveals New Zelda Figures and They Are Ready to Take All Your Rupees

2 hours ago 2

Published Jul 22, 2026, 1:43 PM EDT

Tay Garcia is a Contributor at DualShockers and a Brazilian journalist who has been covering games professionally since 2017. Her work spans news, reviews, previews, lists, guides, and features, with a particular focus on horror, retro games, theories, puzzle games, Metroidvanias, Soulslikes, and story-driven titles.

Before joining DualShockers, Tay worked as an assistant editor and contributed to Jovem Nerd, one of Brazil’s largest pop culture outlets, as well as Editora Europa, a major Brazilian publisher known for gaming and technology magazines. She has also worked as a streamer, YouTube creator, and podcaster. Tay holds a B.A. in Journalism, has postgraduate training in Social Media, and is certified in professional video game journalism. She was also a member of Podcast UP, which won the Cubo de Ouro Award for Best Podcast in Brazil in 2021.

When it comes to gaming merchandise, few franchises evoke as much passion (and trigger such an immediate urge to empty our wallets) as The Legend of Zelda. Over the years, we’ve seen everything from LEGO sets to cute plushies, but there’s always been a peculiar void when it comes to highly detailed, premium action figures dedicated entirely to Link’s modern adventures.

Well, that void is officially no more! Hasbro has finally pulled back the curtain on its brand-new lineup of action figures inspired directly by the titles Breath of the Wild and Tears of the Kingdom, prepping a line to tie into the upcoming live-action movie adaptation scheduled for 2027.

Entering the 6-Inch Era (and Leaving It a Whole Lot Poorer)

Hasbro Reveals New Zelda Figures and They Are Ready to Take All Your Rupees 2

This fresh collection follows the exact same elite standards established by Hasbro's iconic lines, and that means collectors can expect highly detailed, 6-inch scale figures boasting impressive articulation and game-accurate paint jobs.

In terms of sizing, both Link and Princess Zelda stand at around 6 inches tall, making them perfect for desk displays or dynamic shelf poses. Meanwhile, the Demon King himself, Ganondorf, towers over the duo at a formidable 7.5 inches, perfectly capturing his imposing physical presence from Tears of the Kingdom.

Naturally, a premium figure line wouldn't be complete without iconic gear, and Hasbro is definitely delivering on the accessory front. Each character comes packed with signature items straight out of the games. Link, for instance, comes with his trusty Hylian Shield, the pristine Master Sword, his cool cape, and an interchangeable hand glowing with Zonai power.

Zelda, meanwhile, comes accompanied by the decayed Master Sword and an interchangeable right hand, allowing you to recreate her most iconic poses right on your shelf. And last but definitely not least is Ganondorf, who comes equipped with the ominous Gloom Sword, a matching scabbard, and an interchangeable right hand.

In the official reveal statement, Hasbro proudly announced: "Introducing The Legend of Zelda Heroes of Hyrule, an all-new line of 6-inch action figures inspired by the beloved characters from across the award-winning games." On top of that, they released the very first images of the line, which you can check out right below:

In terms of sizing, both Link and Princess Zelda stand at around 6 inches tall, making them perfect for desk displays or dynamic shelf poses. Meanwhile, the Demon King himself, Ganondorf, towers over the duo at a formidable 7.5 inches, perfectly capturing his imposing physical presence from Tears of the Kingdom.

If you are already planning to raid Hyrule's pots and cut down tall grass to fund these beauties, the pricing details are officially out. Link and Zelda will retail for a very reasonable $27.99 each, while the bulkier, extra-detailed Ganondorf carries a deluxe price tag of $42.99 – after all, he is pretty huge compared to the other two.

The main catch here is that we’ll have to exercise a bit of patience before holding these figures in our hands, as Hasbro expects the full collection to ship in Spring 2027. However, if you want to secure your figures well in advance, pre-orders officially open today at 8:00 PM ET on Hasbro Pulse, with each item sold separately.

Honestly, as someone who spent hundreds of hours fusing random objects and exploring every nook and cranny of Hyrule in Tears of the Kingdom, seeing these characters get the full 6-inch treatment feels like a dream come true! But I know my wallet is definitely going to take a heavy hit when pre-orders go live.

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